Adata Launches the HD720 Rugged External Hard Drive

Taipei, Taiwan – July30, 2015– ADATA® Technology, a leading manufacturer of highperformance DRAM modules and NAND Flash products, today launched the HD720 ruggedized USB 3.0 external hard drive. Featuring a sporty design, the HD720 has been crafted for travelers and users that demand the most durable portable storage. Highly robust, it meets strict dust, water, and shock resistance requirements and ships in several capacities up to 2TB. Whether on an adventurous personal journey or on tough duty assignment, users gain access to durable and easy to use storage with the HD720.

Multiple Protection Fronts

The HD720 complies with strict IEC/EN 60529 IP68 specifications and requirements. This means the unit offers complete dust tight protection for stable and long-lasting operation in particulate-infused environments. Unlike standard external drives, the HD720 does not require special care in terms of dust-proofing, so both travelers and professionals can use it worry-free. Certification also means the HD720 is rated for up to 120 minutes of submersion in water at a depth of up to 2m. Hence even a drop into a body of water will not disrupt a cherished trip or a vital work task. ADATA has also designed the HD720 to surpass the already-tough MIL-STD-810G 516.6 drop test: the drive can easily survive sudden and violent crashes and drops from as high as 1.8m, whereas the standard sets a 1.2m drop height.
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Triple-Layer Shock Resistance

The HD720 is coated in custom-weaved flexible silicone arranged in three layers for serious shock resistance of the type likely to be prized by anyone from mountain climbers to construction site personnel. The drive features a smart G Shock sensor that halts drive read/write operation should a shock beyond a preset threshold occur. This prevents data corruption and loss, with drive operation resuming once the shock has subsided. Users are alerted to this with red and blue indicator lights.

Big Space for Every Adventure plus Smart Cable Management

HD720 external drives are offered in capacities of up to 2TB so users get ample storage for photos, video, music, documents, and more. Coupled with the extreme levels of durability on offer, big capacity means more memories, moments, and work items can remain easily accessible wherever users go. The HD720 uses smart cable management, the wire tucking safely into a wraparound groove for pack-and-go convenience.
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About ADATA

ADATA Technology, one of the world’s largest vendors of DRAM modules and USB flash drives, provides complete solutions, including memory cards, solid state drives, and portable hard drives. ADATA products also include on the go power for mobile devices and the company is now a major provider of advanced LED lighting. ADATA products continue to garner international acclaim from organizations such as iF Design Awards (Germany), red dot Awards, CES Best of Innovations Awards, Good Design Awards (Japan), Best Choice of Computex Awards, and Taiwan Excellence Gold Awards. The company’s slogan of Love, Life, Dreams embodies the ADATA brand and the role of innovative memory products in the human pursuit of universally-cherished ideas.

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